Do you sometimes feel at the end of the workday like your head is completely full? Almost like your brain is melting from the abundance of information? Later, at home,…
Wisely using a content locker can greatly increase the rate at which you convert readers into leads — provided that your content is good enough. A content locker is a…
One of our clients asked us to pause the AdWords ads for some their keywords because his website was already first in the Google organic search results. The client’s…
Our agency’s work regularly involves cooperating with client companies and writing articles based on data from their software. For example, one client’s tool gave us access to a huge amount…
For many months, our company has been improving its planning process to make it as convenient and effective as possible. First, we had an editorial calendar, and all the writers…
This article is dedicated to the way we at Kraftblick release blog posts. Scheduling blog posts contributes to ensuring regular releases, and that helps in building a reliable base of…
In May 2017, we published an article in which we described the entire process of creating content within our agency. With time, we started to gain experience and began to realize that…
If you’re in charge of your company blog, you may come up with good topics in several ways. For example, you might do it with the help of competitive research,…
Last year, we decided to master a new genre of articles: data-backed posts. We knew about their potential, and how viral they can become, from looking at examples on the…
We frequently use exact match, broad match modifier or phrase match as our keyword matching options in AdWords. As for negative keywords, this aspect is often overlooked even though…