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["Campaign","Keyword (initial)","Ad Group","Keyword","Type","Headline 1","length\nH1 (30)","Headline 2","length\nH2 (30)","Description","length\nD (80)","Final URL","Max. CPC"]
[null,null,{"$f":"PROPER(B2)","v":""},{"$f":"plus(C2)","v":""},{"$f":"IF(NOT(ISERR(FIND(\"+\",D2))),\"Broad\",IF(NOT(ISERR(FIND(\"[\",D2))),\"Exact\",\"Phrase\"))","v":"Phrase"},null,{"$f":"LEN(F2)","v":0},null,{"$f":"LEN(H2)","v":0},null,{"$f":"LEN(J2)","v":0},null,{"$f":"IF(E2=CPC!$A$2,CPC!$B$2,IF(E2=CPC!$A$3,CPC!$B$3,CPC!$B$4))","v":70}]
[null,null,{"$f":"PROPER(B3)","v":""},{"$f":"\"\"\"\"&C3&\"\"\"\"","v":"\"\""},{"$f":"IF(NOT(ISERR(FIND(\"+\",D3))),\"Broad\",IF(NOT(ISERR(FIND(\"[\",D3))),\"Exact\",\"Phrase\"))","v":"Phrase"},null,{"$f":"LEN(F3)","v":0},null,{"$f":"LEN(H3)","v":0},null,{"$f":"LEN(J3)","v":0},{"$f":"L2","v":0},{"$f":"IF(E3=CPC!$A$2,CPC!$B$2,IF(E3=CPC!$A$3,CPC!$B$3,CPC!$B$4))","v":70}]
[null,null,{"$f":"PROPER(B4)","v":""},{"$f":"\"[\"&C4&\"]\"","v":"[]"},"Exact",null,null,null,null,null,null,null,{"$f":"IF(E4=CPC!$A$2,CPC!$B$2,IF(E4=CPC!$A$3,CPC!$B$3,CPC!$B$4))","v":60}]

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["Keyword List","Keyword x3"]

{"sheet":"CPC","index":2,"n_rows":4,"n_cols":2,"rows_kept":4,"cut":false,"hidden":false,"merged":[]}
["Match Type","Max. CPC"]
["Broad",90]
["Phrase",70]
["Exact",60]