AdPage is a landing page builder.
We’re talking today with its founder, Koen van Wetering, from the Netherlands.
I’m interested in his take on several issues.
First, how to grow a new service in an environment full of star platforms such as Shopify, Wix, Leadpages, Tilda?
There are a great many landing page builders. Large competitors benefit from huge investments that make it unrealistic to try to compete with their budget.
So, what to do? If it’s unrealistic to get 100% market share, then how to bite off a piece of it?
Let’s figure it out.