How Proper SEO Benefits Your Content
SEO and content marketing are completely different concepts, but they tend to be pretty closely connected. Top-notch content online must be created to meet all industry SEO guidelines. Image Source:…
Contact With the World Beyond: The Ethics of Ghostwriting
You have probably heard about the scandal with Barbara Feinman Todd and the book “It Takes a Village.” In short, Hillary Clinton instructed Barbara Feinman to write a book, and…
28 Items Checklist to Write Blogs that Get Attention
Do you want to write like Stephen King, J.D. Salinger or even Vladimir Nabokov? Well, there we can’t help you. But if what you want is great quality content that…
How to Reduce the Cost of Your Content Department With a Monthly Meeting
A precisely built planning process is like magic. As our company has improved our planning process over the course of many months, we have accumulated some valuable experience on this…
Why Creating Relevant Content Is One of the Best Search Engine Marketing Strategies
Content. All SaaS companies know they need it — they are particularly well-placed to benefit from the magic of content. Publishing skyscraper content means you will stand out. But did…
Perfect Editing is King: The Process of Editing Articles at Kraftblick
“To write is human, to edit is divine.” – Stephen King Everybody likes to write, but nobody likes to correct all that writing. I guess this is how I interpret…
How CMO Can Improve ROI By Delving Deeper Into Non-Obvious Google Reports
Not all Google Analytics reports lead to useful conclusions. Growth in traffic doesn’t necessarily equal growth of your business. In this article, we will address the issue of getting traffic…
Articles Not Converting? Here’s an Easy Way to Improve: Use a Content Locker!
Wisely using a content locker can greatly increase the rate at which you convert readers into leads — provided that your content is good enough. A content locker is a…
How to Make Your Content Team Do More Tasks At the Same Time (Our Daily Planning Process Explained)
For many months, our company has been improving its planning process to make it as convenient and effective as possible. First, we had an editorial calendar, and all the writers…
Scheduling Blog Posts Efficiently (Kraftblick’s Editorial Calendar Revealed) [Infographic]
This article is dedicated to the way we at Kraftblick release blog posts. Scheduling blog posts contributes to ensuring regular releases, and that helps in building a reliable base of…